Many business owners do not appreciate failure. But the problem with this approach is that there can be no
failure only if you do what you have always done or what others have always done and what you know that works; sometimes somehow anyhow.
And this means that you will never try nor let your employees try anything different that might bring failure. So the only way to go is to encourage people to use their creative potential. And if someone fails, if someone makes mistakes, it’s only normal. And it’s good, it shows they want to bring you better results than you usually get. It’s humane to make mistakes and mistakes teach you, mistakes educate you. And it takes courage to make mistakes. And you do want people who have courage to be working with You.