Often, different spots in the same business have different values. Eg take a river – it’s always the same river, but the value varies in different locations, locations like ford, bridges, and nice beaches. Or take producing books – the publishing agency without Stephen King is not that good. Stephen King is important, not definitely the publishing agency.
Every business consists of a number of people – leaders, employees, why not consultants and clients. They all play a different role in you...
read moreGet your employees talk about the company they are working with – your company. Now this is already a thought on marketing but I thought I’d bring it out here as well. And note – I deliberately said “working with” not “working for”. Make your own conclusions. If your employees don’t talk about you, why would your customers/clients/readers talk about you? So go ahead and give your employees something to talk about, something great, something interesting, something weird, something unusual, give t...
read moreI would say there’s 4 phases in everyone’s life. And more, I would say there’s 4 phases in all areas of everyone’s lives. The first is knowing everything – this is where you’re really stupid and you think you know everything. The second is knowing nothing. That’s when you have realized there’s really a lot to know about and you really don’t know anything. And that’s a good thing because this makes you learn. The third one is learning, the pursuit of knowledge. And the fourth one is…for a lack of...
read moreIt’s not very difficult to get new people with know-how to work with you, all you need is a great project and a great sales pitch. But it gets more difficult when you already have the people – now you need to keep them going, keep them motivated and let them have a lot of fun on the way.
People need to have fun. Whether it’s you, your co-workers or your employees, to keep you all motivated you need to be doing what you like and you need to make and keep the work enviroment fun. When you are...
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